I don't write many bad reviews, but this will be one. I read this book many years back and didn't find it all that useful. It's actually quite outdated because everything moves so much FASTER these da Read more...
"""Pros: Emphasizes creation of marketing materials. Talks about topics to mention specifically in marketing--very helpful. New insight: Focus on selling process, trust, risk management (especially) and infrastructure rather than returns Author has extra videos online that extend book topics, free d Read more...